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  • Marketing versus Sales on Facebook

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    Admin

    What’s the difference between marketing on Facebook and selling on Facebook? Which is more effective and why?  Here are a few insights to help you with your social media marketing strategy. First of all, there is a difference between personal Facebook profile pages and Facebook pages for business.  If you market using a personal profile…

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    10 Tips on How to Research Your Competition

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    Admin

    This article originally appeared in Inc. Magazine and was published on May 11, 2011.  David B. Wright of W3 Group is quoted in the article – his tip appears as #8 in the article.  The article in its entirety is posted here, or you can view the original on Inc. Magazine’s site here. (Update) The…

  • Dissecting SPAM: Email Marketing Mistakes You Should Never Make

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    Admin

    I was going through my SPAM folder this morning, and noticed an email so bad that violates so many principles of proper, effective (and legal) email marketing that I just had to share my take on it. 1) Email address: The sender used the name “Louis” but the email address was a string of 18…

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    W3 Group’s David Wright quoted in GigCoin on Social Media and SEO

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    Admin

    Optimizing Social Media Content for Search Engines: What Works Best? That’s the title of an article that came out on GigCoin today. The article looks in particular at 5 social media sites and their impact on SEO: Flickr, YouTube, Digg, StumbleUpon, and Tumblr. Others are addressed as well, and there are some useful tips from…

  • What is SEO?

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    Admin