Category Archives: SEO

Incorporation of Company Branding and SEO

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to…
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Strategic Use of Images in Search Engine Optimization

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your…
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Google now discounts all reciprocal links

For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now…
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Video SEO Live Demonstration

Yesterday, I spoke at Dr. Michael Craig's Logical Soul Coach Training program about how to attract new clients for a coaching practice.  One…
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Bing’s New Webmaster Tools – Disavow Bad Links

Everyone who follows the ever-changing SEO world has no doubt learned (and perhaps experienced personally) how Google's Penguin update dramatically changed how links…
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Lots of Changes from Google

Google is CONSTANTLY making changes to how they determine search results as they strive to deliver more relevant results for what people are…
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W3 Group’s David B. Wright on Expert Panel in Promote Your Passion

W3 Group's Founder and Chief Marketing Officer, David B. Wright, was part of the expert panel in the Promote Your Passion event in…
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I swim with sharks.

My company, W3 Group, provides services in an area that is, unfortunately, festering with swarms of sharks.  That area is SEO, or Search…
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Atlanta Video SEO mini case study

Atlanta Video SEO mini case study At W3 Group Marketing, we do a lot of experimentation on what it really takes to rank…
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Atlanta Press Release SEO Case Study

You’ve probably seen press releases issued for all sorts of newsworthy events – a new CEO, major new account, research studies published, company…
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