Strategy
Advertising, Business Processes, Competition, In the Press, Local Search, Marketing Mistakes, Mobile Marketing, Retail Business Marketing, SEO, Social Media, Social Proof, Strategy, Video Marketing8 Tips for Writing an Effective Video Script
.
It is impossible to produce an effective marketing video without a great script. The script is the blueprint for your video. Everything else in it – the visuals, music, actors and even the call to action – will be dictated by the script. If you are planning on a one-minute video, it may surprise you…
Advertising, Competition, In the Press, LinkedIn Marketing, Marketing for Service Businesses, Mobile Marketing, Online Safety, Press Releases, SEO, Social Media, Strategy, Video Marketing5 Tips for Casting Your Video
.
The success or failure of your marketing video can hinge on many things: the script, the production value, the strength of your call to action, and your promotional ability. All of these things need to work together in order to create a strong marketing video. However, even if all of these elements fall into place,…
- Advertising, Business Processes, In the Press, Marketing for Service Businesses, SEO, Social Media, Social Proof, Strategy, Video Marketing
5 Tips for an Effective Video Call to Action
.
When it comes to creating videos to promote your business, it is natural to want only the highest-quality videos attached to your brand name. But if you are new to video marketing, the technical requirements of making a great video can be all-consuming. You need to write the perfect script, find the best voice over…
- e-mail marketing, Local Search, Marketing for Service Businesses, Mobile Marketing, SEO, Social Media, Strategy, Uncategorized, Video Marketing
Marketing Workshops with the World Trade Center Atlanta
.
It’s this week! Thursday, Feb. 18th from 12:00-1:45 pm is the first of a series of digital marketing workshops I’m leading in conjunction with the World Trade Center Atlanta and sponsored by Collllor. Open to the public, $30 for WTC members and $45 for non members. I promise it’s worth every penny and then…
[Infographic] Three Ways to Drive Local Traffic Fast with Facebook Advertising
.
Facebook Advertising Infographic Here’s a useful (and actionable) infographic covering three ways to drive local traffic fast by using Facebook advertising. If your prospects are on Facebook, this is one way to bring them to your website and help them become clients, customers or patients. First, as long as you’re here, please like and share…
- e-mail marketing, Google Updates, In the Press, Marketing for Service Businesses, Social Media, Strategy, Uncategorized
Free Marketing Magazine: Clicks to Clients
.
We’re proud to announce the publication of the first issue of Clicks to Clients magazine, a free marketing magazine filled with actionable tips, tactics and strategies designed to help you get more business. The first issue includes: Reputation management: 4 simple steps to protecting your reputation online Making websites work: 5 ways your website is…
Marketing Is Persuasion
.
Most of us realize that persuasion is a part of everyday life – we’re conditioned from birth to use persuasion tactics to get what we want, from milk to even though we don’t necessarily realize the logic and science behind those tactics or why they’re so effective. It’s also an inseparable part of marketing –…
How to Follow Up with Inactive Prospects
.
Many of you know that two of the keys to making sales are benefit and urgency. Both of those should be used effectively in your marketing, whether you’re marketing to businesses or to individuals. But what do you do with those leads that have gone cold? Maybe, for whatever reason, those in active prospects haven’t…
New Benefits of Foursquare Marketing for Local Businesses
.
For those of you who don’t know, Foursquare is a location-based social network, where users “check in” at physical locations. It’s a little more “real life” based than many social networks, as it’s based on where you actually are. I enjoy using it, but am far more selective on who I am friends with on…
How Do I Get Testimonials for My Business?
.
Here’s another guest post from J.W. “Jim” Straw – this one originally appeared in his April 2012 Business Lyceum newsletter. This month’s issue was prompted by a question I received from a Business Lyceum Attendee … “Dan Kennedy always emphasizes testimonials. What if you are new to the business and don’t have any?” Although Dan…
David B. Wright
1.5M Followers
We’ve been honored to have won a number of awards while helping our clients grow…
We’ve been honored to have won a number of awards while helping our clients grow…
We’ve been honored to have won a number of awards while helping our clients grow…
We’ve been honored to have won a number of awards while helping our clients grow…
We’ve been honored to have won a number of awards while helping our clients grow…