Strategy Archives - Page 2 of 3 - W3 Group Marketing

Advertising, Competition, In the Press, LinkedIn Marketing, Marketing for Service Businesses, Mobile Marketing, Online Safety, Press Releases, SEO, Social Media, Strategy, Video Marketing

5 Tips for Casting Your Video

August 23, 2017

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Admin

The success or failure of your marketing video can hinge on many things: the script, the production value, the strength of your call to action, and your promotional ability. All of these things need to work together in order to create a strong marketing video. However, even if all of these elements fall into place,…

Advertising, Business Processes, In the Press, Marketing for Service Businesses, SEO, Social Media, Social Proof, Strategy, Video Marketing

5 Tips for an Effective Video Call to Action

August 17, 2017

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Admin

When it comes to creating videos to promote your business, it is natural to want only the highest-quality videos attached to your brand name. But if you are new to video marketing, the technical requirements of making a great video can be all-consuming. You need to write the perfect script, find the best voice over…

e-mail marketing, Local Search, Marketing for Service Businesses, Mobile Marketing, SEO, Social Media, Strategy, Uncategorized, Video Marketing

Marketing Workshops with the World Trade Center Atlanta

February 17, 2016

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Admin

It’s this week! Thursday, Feb. 18th from 12:00-1:45 pm is the first of a series of digital marketing workshops I’m leading in conjunction with the World Trade Center Atlanta and sponsored by Collllor. Open to the public, $30 for WTC members and $45 for non members. I promise it’s worth every penny and then…

Advertising, Social Media, Strategy

[Infographic] Three Ways to Drive Local Traffic Fast with Facebook Advertising

October 6, 2015

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Admin

Facebook Advertising Infographic Here’s a useful (and actionable) infographic covering three ways to drive local traffic fast by using Facebook advertising. If your prospects are on Facebook, this is one way to bring them to your website and help them become clients, customers or patients. First, as long as you’re here, please like and share…

e-mail marketing, Google Updates, In the Press, Marketing for Service Businesses, Social Media, Strategy, Uncategorized

Free Marketing Magazine: Clicks to Clients

March 26, 2015

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Admin

We’re proud to announce the publication of the first issue of Clicks to Clients magazine, a free marketing magazine filled with actionable tips, tactics and strategies designed to help you get more business. The first issue includes: Reputation management: 4 simple steps to protecting your reputation online Making websites work: 5 ways your website is…

Social Proof, Strategy

Marketing Is Persuasion

January 15, 2013

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Admin

Most of us realize that persuasion is a part of everyday life – we’re conditioned from birth to use persuasion tactics to get what we want, from milk to even though we don’t necessarily realize the logic and science behind those tactics or why they’re so effective. It’s also an inseparable part of marketing –…

e-mail marketing, Strategy

How to Follow Up with Inactive Prospects

January 10, 2013

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Admin

Many of you know that two of the keys to making sales are benefit and urgency. Both of those should be used effectively in your marketing, whether you’re marketing to businesses or to individuals. But what do you do with those leads that have gone cold? Maybe, for whatever reason, those in active prospects haven’t…

Local Search, Retail Business Marketing, Social Media, Strategy

New Benefits of Foursquare Marketing for Local Businesses

December 30, 2012

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Admin

For those of you who don’t know, Foursquare is a location-based social network, where users “check in” at physical locations. It’s a little more “real life” based than many social networks, as it’s based on where you actually are. I enjoy using it, but am far more selective on who I am friends with on…

Advertising, Social Proof, Strategy

How Do I Get Testimonials for My Business?

October 29, 2012

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Admin

Here’s another guest post from J.W. “Jim” Straw – this one originally appeared in his April 2012 Business Lyceum newsletter. This month’s issue was prompted by a question I received from a Business Lyceum Attendee … “Dan Kennedy always emphasizes testimonials. What if you are new to the business and don’t have any?” Although Dan…

Advertising, Retail Business Marketing, Strategy

Where To Place Your Classified Ads

October 24, 2012

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Admin

One of the least kept secrets in the Mailorder industry. by: J.F. (Jim) Straw If I have been asked once, I’ve been asked a thousand times; in different ways…”Where Should I Place My Classified Ads?” Well…the renowned philosopher/sage/pundit; Anony Mouse, put it this way, “Give a man a fish and you will feed him for…

Search & Organic Visibility

Paid Advertising & Performance Media

Content, Social & Brand Growth

Web Design, Conversion & AI Automation

How to Follow Up with Inactive Prospects

Where To Place Your Classified Ads

David B. Wright

We’ve been honored to have won a number of awards while helping our clients grow…

We’ve been honored to have won a number of awards while helping our clients grow…